What will the future of customer journeys in FSI look like?
Had an excellent discussion with Pegasystems founder, Alan Trefler, Khachig Kabakjian, Standard Chartered Bank and Smita Saran, Singlife with Aviva on how #AI can truly change the game in providing hyper-personalised customer experiences in the finance & insurance industry— especially as FSIs shift the focus to anticipating customer’ financial wellbeing as opposed to simply fulfilling an ad-hoc need.
Ultimately, through AI and the focus on customer centricity, they envision a consumer journey that is proactive and intuitive, evoking smiles at every interaction – I certainly look forward to the day!